Keywords Research - Ultime Concepts to Start your Business

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How to get Keyword Ideas


Google Trends – Tells about the search trend all over the year/years

Google Search Suggestions – Search in Google search bar and you will get a drop down suggestion list

Related Searches – At the bottom of search Page

Keywords Surfer – Chrome Extension

Google Keywords Planner – Google Tool (mother of All tools)

Ubber Suggest –

 

 

Avg Monthly Searches – Total Searches done by people in a year / 12 (months)

Advertisors’ Competition – It is مقابلہ بازی between the Advertisers(اشتہار دینے والے لوگ

SEO Competition – Competition between organically ranked websites via SEO

Page Authority

Domain Authority

Referring domains

Backlinks

Do Follow Backlinks

No Follow Backlinks

 

 

 

Terms

CPC - Cost per Click – ہر کلک پہ اشتہار دینے والے کو کتنے ڈالر ادا کرنے پڑیں گے

CPM – Cost per Mile Impressions – ہر ہزار امپریشن کے بدلے کی کاسٹ ان ڈالرز

 

 

 

Assignment

Find High Monthly Searching Keywords + Long tail keyword (min 4 words)

 

 

 

Type of Niche

Event Based Niche –

Christmas, New Year, Velentine Day, Mothers Day, Father Day, 25th July, Halloween, Eidein, Holi, Black Friday, Rangoli, …

E-Commerce niche –

            ایسی ویب سائیٹس جہاں آپ اپنی چیزیں بیچ سکتے ہیں یا دوسرے لوگوں کی چیزیں کمیشن پہ بیچ سکتے ہیں۔

            Personal Products / Personal Ecommerce Website – You have your own inventory

            Affiliate Marketing – Amazon / third party websites - upload their products on your website / You will get commission on selling their products

 

Type of Keywords

Informative Keywords

ایسے کی ورڈز جنہیں اس نیت سے سرچ کیا جائے کہ صرف معلومات حاصل کی جائیں۔

 

Conversion Keywords

ایسے کی ورڈز جنہیں اس نیت سے سرچ کیا جاوے کہ کوئی شے خریدنی ہو۔





Why You need KEYWORDS RESEARCH


To Optimize a content (according to SEO)

Content

    • Products Description
    • Website Content
    • E-Commerce Store
    • Blog posts
    • Blog posts ideas
    • Youtube videos
    • Facebook / Insta posts

Keyword Research Tools

    • Google Keywords Planner
    • Ahrefs
    • Ubber Suggest
    • Keyword Surfer
    • Keyword Everywhere

Competitors Keywords Crack

  1. Step 1 – Find Out & Collect the competitors Page URLs
  2. Step 2 – Find respective page keywords from GKP
  3. Step 3 - Download the keywords in excel
  4. Step 4 – Manage the Data
      • Combine All Sheets Data in a single sheet
      • Sort by Monthly Searches & Delete all KW < 500 Monthly Searches
      • If applicable then change the past to current/upcoming one
      • Delete the Duplicate Keywords













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